SUMMER IN THE CITY Set the skyline ablaze with sultry and chic summer silhouettes. #BALMAINSS22 Model: @natalie.ogg @thesocietynyc Stylist: @andrewmukamal Makeup: @marcelogutierrez Hair: @charlielemindu Casting, Production, & Post-production: @nowopentv Set Designer: @philipphaemmerle Location: @WTC World Trade Center
April 18, 2022
HIGH SUMMER Introducing the latest capsule collection to welcome the arrival of warmer days. Featuring the house’s singular signatures – from the Labyrinth monogram to elevated yet relaxed silhouettes – in a fiery and jovial color palette perfect for the coming summer months. Now available on Balmain.com and in Balmain boutiques worldwide. #BALMAINSS22
April 18, 2022
SUMMER IN THE CITY Welcoming a bright new era for the global #BALMAINARMY at the season’s change. The #BALMAINSS22 collection pulls inspiration from both past and present – from couture tradition and craftsmanship to cutting-edge design and technique. Photographed for @crfashionbook in hommage to the Sex and the City's Samantha Jones Creative Direction @carineroitfeld President @vladimirrestoinroitfeld Creative Consulting @edouardrisselet Fashion Director @rachaelwangstudio US Executive Producer @jeanjarvis Photographer @nixonnixon Model @jordandaniels_ Hair @tsukihair Makeup @makiryoke Nails @nail.bymiku Set Designer @danieljhorowitz Casting @dmcasting @giuliamassullo Production @area1202
April 17, 2022
NEW HERITAGE Saluting past, present, and future for #BALMAINSS22. Pulling codes from traditional French couture – from baroque extravagance to striking craftsmanship – while looking towards the future, Creative Director @olivier_rousteing celebrates his decade at Balmain with ornate re-editions of some of his most iconic creations for the house. Photographed for @10magazine Issue 68 “Future, Balance, Healing”. Models @ajakdengcom @akuacthiep @adotthegreatt Photographer: @jenny__brough Fashion Editor: #SophiaNeophitou� Hair: @martincullen65 �Make-up: @shazmakeup �Nail technician: @edytabetka_nailpro� Set designer: @louis.gibson� Casting: @chloerosolek� Production: @zac_apostolou
April 16, 2022
NEW HERITAGE 10 years of @olivier_rousteing as seen through @jenny__brough’s lens for @10magazine. With color and shape as vibrant and diverse as the Creative Director’s inspirations through the years, showcased for the celebratory #BALMAINSS22 runway. Models: @ajakdengcom @akuacthiep @adotthegreatt Photographer: @jenny__brough Fashion Editor: #SophiaNeophitou� Hair: @martincullen65 �Make-up: @shazmakeup �Nail technician: @edytabetka_nailpro� Set designer: @louis.gibson� Casting: @chloerosolek� Production: @zac_apostolou
April 16, 2022
GOLD RUSH Indulge in life through the Balmain lens. One of the house most singular #BALMAINEYEWEAR silhouettes – The Officier – returns for a luxurious re-edition: coated with real gold and limited globally to just 200 units. #BALMAINSS22
April 15, 2022
ICONS Channeling the feminine ferocity of the collection, model @saffron wears Look 58 from the #BALMAINSS22 finale celebrating strong, iconic women. Shot by @boo_george_studio and styled by @cathykasterine for @BazaarUK. #BALMAINARMY
April 14, 2022
ICONS Crediting @olivier_rousteing with democratizing the catwalk and celebrating beauty in all its forms, @10magazine Issue 68 casts a spellbinding spotlight on the Creative Director’s decade at Balmain and his celebratory heritage collection. #BALMAINSS22 Photographer @jenny__brough Fashion Editor #SophiaNeophitou Video director @hohaitran Hair @martincullen65 Make-up @shazmakeup Models @ajakdengcom @akuacthiep @adotthegreatt Nail technician @edytabetka_nailpro Set designer @louis.gibson Casting @chloerosolek Production @zac_apostolou Post production @monica_chamorro Videographer @phillbradley Focus puller @francisboyter Post video @eursa_major Grade @absolute_post
April 13, 2022
ICONS Model @mirandakerr evokes dreamy elegance for @elleindia’s 25th Anniversary cover feature, aptly styled in two ornate dresses from @olivier_rousteing’s 10th anniversary capsule presented for the #BALMAINSS22 finale. #BALMAINARMY Content director & Editor: @kamna.malik Photographer: @veronicasams Stylist: @highheelprncess (Uncommon Artists) Hair: @nicolekonovaloff Make up: @ericka_verrett (represented by @aframe_agency) Words: @divyagursahani Assisted by: Kevin Coffey, Maya Sacks, Kelly Wade, Ian Verboon (Photography)
April 13, 2022
NEW HERITAGE An ode to fierce femininity and powerful female figures as only @olivier_rousteing can deliver. The designs from the #BALMAINSS22 runway finale mix sumptuous details and unapologetic glamour, welcoming a fierce new era for the house of Balmain while drawing inspiration from the Creative Director’s most iconic designs from the past decade. As photographed by @jenny_brough for @10magazine’s Issue 68 “Future, Balance, Healing.” Model: @ajakdengcom Photographer: @jenny__brough Fashion Editor: #SophiaNeophitou Hair: @martincullen65 Make-up: @shazmakeup Nail technician: @edytabetka_nailpro Set designer: @louis.gibson Casting: @chloerosolek Production: @zac_apostolou
April 12, 2022
LIZZO The iconic @lizzobeeating channels 70s glam wearing an exquisite, metallic creation from the retrospective #BALMAINSS22 finale, which featured fabulous re-editions of @olivier_rousteing’s most iconic designs from his ten years as Creative Director. Styled by @jasonrembert and photographed by @abdmstudio for a special @variety cover feature. #BALMAINARMY Makeup: @iwantalexx Hair: @theshelbyswain Manicure: @erierinailz for @opusbeauty Set Production: @carlosanthonylopez
April 12, 2022
NEW HERITAGE Brought into focus: elegant details that draw from the past and look to the future, as seen through @jenny_brough’s lens for @10magazine’s Issue 68 “Future, Balance, Healing.” In addition to celebrating ten years of @olivier_rousteing, the #BALMAINSS22 runway marks the welcoming of a powerful, inclusive new era for the house of Balmain. Sumptuous details met unapologetic glamour and power for the collection’s retrospective, capsule finale – inspired by the Creative Director’s most iconic designs from the past decade. Model: @adotthegreatt Photographer: @jenny__brough Fashion Editor: #SophiaNeophitou Hair: @martincullen65 Make-up: @shazmakeup Nail technician: @edytabetka_nailpro Set designer: @louis.gibson Casting: @chloerosolek Production: @zac_apostolou
April 12, 2022
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