We're proud to announce that adidas is partnering with the Black Women’s Player Collective (BWPC) to break down the barriers of access to soccer for youth in under-resourced communities and change the game for Black women and girls. Together with the BWPC, we will shift the narrative of Black women and girls in soccer by demanding equity, representation and access at all levels of the game. The BWPC is under the umbrella of the adidas Football Collective @adidasfootball (aFC), the brand's soccer communities platform: a worldwide movement opening up the game to everyone, everywhere, because soccer has the power to change lives. Our partnership, led by Black female professional soccer players of the BWPC, is committed to creating a brave community of female soccer players and advocates while bringing forth new opportunities for young Black girls. When we change the game for Black women, we change the world. #adidasfootballcollective ⚽ ✨
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